Search Engine Ranking Factors

Roger Johansson of 456 Berea St. recommended Sean Fraser's excellent resource about search engine ranking of web sites. This important aspect of web design, especially when you are doing a commercial site, has changed dramatically in the past few years and will continue to change as the major search engines alter their techniques. I found the article very well organized and valuable for understanding the current issues involved and how to design the search engine ranking information. Most designers are not aware that a lot of the rankings have to do with content, and not special metatags. A good read.

www.seomoz.org/articles/search-ranking-factors.php